SWFW | South Walton Fashion Week 2016

Alan has had the pleasure of filming South Walton Fashion Week – SWFW the past two years. In anticipation of this year’s events which we’re looking forward to attending as guests next week (Oct. 5-8), we thought we’d share a few of the fun fashion videos from last year’s runway shows. In case you aren’t familiar with this fabulous event, here’s more from the SWFW website:

South Walton Fashion Week (SWFW) was created in 2013 by the Cultural Arts Alliance of Walton County (CAA) as a way to showcase South Walton’s growing fashion scene and increase cultural tourism while raising funds for the CAA’s Art For All Program, which provides much-needed arts education dollars to teachers, students, artists and arts organizations.

SWFW is a large-scale, multi-day series of events taking place in beautiful resort communities along Northwest Florida’s Gulf Coast. SWFW celebrates high fashion by featuring emerging designers and models, local and national designers, stores and boutiques, runway shows, and special events.

SWFW is presented by Visit South Walton and produced by the Cultural Arts Alliance of Walton County in partnership with Monark Events.

This year is headlined by celebrity designer Christian Siriano.  According to online sources, “Christian is an American fashion designer and member of the Council of Fashion Designers of America (CFDA). Siriano first gained attention after winning the fourth season of American design competition show Project Runway, becoming the series’ youngest winner. He launched his namesake “Christian Siriano” collection in 2008, which brought in revenue of over $1.2 million by 2010 and was estimated to have reached $5 million by 2012.” We can’t wait to see what Christian brings to the table for SWFW 2016. It is bound to be one great event!

The 4-day schedule is jam-packed with events all along the Emerald Coast and 30A including a launch party (hosted by our friends over at VIE Magazine), emerging designer competition, runway shows, trunk shows, pre + after parties, style lounges, & more! If you haven’t already, be sure to purchase your tickets now – we’ll see you there!

To view more of our commercial photo + video portfolio or to have a Commercial Film created for your business or event, please visit Pure7 Creative.

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